MyPlaque NFC: its Dutch version, from A to Z
MyPlaque NFC sells NFC and QR code plaques that help businesses collect Google reviews. For its Dutch version, I ran the SEO project from start to finish: research into 3,300+ keywords, an audit, tags for 76 URLs, 51 product pages and blog articles in Dutch.
At a glance
- Client
- MyPlaque NFC, Belgium
- Sector
- E-commerce, NFC and QR code plaques for Google reviews
- Market
- Netherlands
- Services
- Keyword research
- SEO audit
- Titles and metas
- Product pages
- Blog articles
- Start
- 2026
- Key deliverable
- 76 URLs optimised in Dutch
- Website
- myplaque-nfc.com/nl
The company – MyPlaque NFC: its Dutch version, from A to Z
MyPlaque NFC designs NFC plaques and stands with a QR code: customers tap their phone and leave a Google review in seconds. Restaurants, salons, local shops: the web shop is available in several languages, including Dutch.
The Netherlands, not Flanders – MyPlaque NFC: its Dutch version, from A to Z
The first key decision: the /nl/ version targets the Netherlands, not Flanders. The vocabulary, search habits and expectations of Dutch business owners therefore shape the whole project, rather than a plain translation.
What I did – MyPlaque NFC: its Dutch version, from A to Z
- Keyword research covering 3,300+ Dutch keywords, sorted by product and search intent
- An SEO audit of the live Dutch version, with a 16-page PDF report
- Titles and metas rewritten for 76 URLs
- 51 product pages written in Dutch, directly in HTML
- Blog articles and legal pages in Dutch
What it changes for MyPlaque NFC – MyPlaque NFC: its Dutch version, from A to Z
The Dutch version now speaks its customers' language: every product has a complete page and tags built around the searches of business owners in the Netherlands.

Your point of contact
Antoine Sanières
International SEO, GEO and AEO consultant
Based in Pantin, on the edge of Paris, I am a native French speaker and also work in English and German, as well as in Dutch in writing. I hold two master's degrees, in international business and in digital marketing, and since founding Anton Anton in 2023 I have completed more than 100 projects for French and international companies.
I led every project shown here myself, from the first call to the results.
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