International SEO, GEO & AEO services

Google Search Console, Google Analytics 4, Semrush, Ahrefs, Screaming Frog, Google Ads Keyword Planner and Google Trends.

International SEO, or international search engine optimization, makes a website rank in several countries. Multilingual SEO, or multilingual search engine optimisation, handles several languages on the same site. Multiregional SEO, also written multi regional SEO, targets several countries that share a language, such as France, Belgium and Switzerland. Most projects combine them: multilingual and multiregional SEO, with one clear structure, hreflang tags and content written for each market rather than translated word for word.

Yes. I run SEO for multiple countries in four languages: French, German, Dutch and English. SEO for different countries never means simply translating one website into other languages: a French, a German and a Dutch buyer type different queries for the same product. Foreign language SEO, sometimes simply called foreign SEO, therefore starts with keyword research in each country: SEO in different languages is really SEO for different audiences. Beyond these four, I don't offer SEO in other languages: I prefer to stay an expert in the markets I truly know.

Yes, if you start with the right scope. Affordable international SEO means one market at a time and a clear international SEO programme: the free audit shows where your website stands, then I prioritise the pages that bring in leads. International B2B SEO rarely needs hundreds of pages; it needs the right pages, in the right language, for the right buyers. I quote each project after the audit, according to the markets and the work involved.

Yes. International ecommerce SEO follows the same logic as multinational SEO for corporate websites: one structure per market, product and category pages optimised for local searches, and international website optimization on the technical side (speed, indexing, hreflang). I often combine it with Google Ads, because international search engine marketing works best when SEO and paid search share the same keyword research. Whether you call it international SEO marketing, global SEO marketing or multilingual SEO marketing, the aim is the same: worldwide SEO visibility where your customers actually are, not everywhere at once.

All the usual ones: WordPress with Yoast SEO, WPML, Polylang or TranslatePress, as well as Shopify, Webflow and Wix. But the Yoast SEO multilingual plugin (or Yoast SEO multilingual add-on), the Yoast SEO multi language settings, Wix multilingual SEO or an All in One SEO multilingual setup only ever do part of the job. Optimizing websites for multiple languages also means translated URLs, localised metadata and a clean hreflang setup that Google can read. Get that right and Google SEO in multiple languages works as intended – which is what global multilingual SEO and multi lingual website optimization really come down to, with each language showing up in the right multilingual search engine results.

Yes. I work remotely, so your location doesn't matter: a company in Amsterdam, Rotterdam, Geneva or Marseille gets the same service as one next door in Paris, in French, English, German or Dutch.

Geotargeting means showing the right version of your site in each country: country or language folders, hreflang tags, local content and, for ads, country targeting in Google Ads. It is part of the technical analysis and evaluation in every international SEO audit I run.

Yes, behind the scenes and under your brand: keyword research, copy, audits and cultural adaptation for France. Find out more on the white-label French SEO page.

Yes, and they go hand in hand: GEO (Generative Engine Optimization) helps get your business cited by ChatGPT, Gemini or Perplexity, while AEO (Answer Engine Optimization) aims to make your pages the answer Google shows at the top of the results. I build both into your site and content from the outset, then track your citations as part of my monthly support.